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How Long Does Gold-Plated Jewellery Last? Care Tips to Make It Last Longer

How Long Does Gold-Plated Jewellery Last?

Care Tips to Make It Last Longer

Gold-plated jewellery offers the look of real gold without the hefty price tag—but how long does it really last? And how do you keep it from fading?

At Wisteria Jewels, we use 18K gold with advanced IP and PVD coatings over high-grade 316L stainless steel to create demi-fine jewellery that’s made to last. This guide breaks down gold-plated jewellery durability, care tips, and what makes Wisteria’s pieces different.

What Is Gold-Plated Jewellery?

Gold-plated jewellery is created by applying a layer of real gold over a base metal. The quality, durability, and appearance of the piece depend on:

  • The base metal used
  • The thickness of the gold layer
  • The plating technology—such as PVD (Physical Vapor Deposition) or IP (Ion Plating)

At Wisteria, we use:

  • 316L stainless steel for strength and corrosion resistance
  • 18K PVD/IP coatings for a richer colour and longer life

These are considered among the most durable plating methods in the jewellery industry today.

How Long Does Gold-Plated Jewellery Last?

The lifespan of gold-plated jewellery depends on the plating quality and how you care for it.

Coating Type Typical Lifespan Characteristics
Basic Electroplating 3–6 months Fades quickly, reacts to moisture
Gold Vermeil 6–12 months Thicker gold over silver, still delicate
IP or PVD Coating 1–2+ years Tarnish-resistant, long-lasting

Wisteria’s demi-fine jewellery is crafted to last over 2 years—and often much longer with proper care.

Why Gold-Plated Jewellery Fades

Even high-quality plating can fade over time. Common causes include:

  • Friction from stacking or frequent contact
  • Exposure to water, sweat, perfumes, or lotions
  • Harsh environments like humidity or dust
  • Improper storage with rough surfaces or metals

Wisteria’s advanced coatings help reduce these effects, but a few simple habits will go a long way.

5 Expert Tips to Make Gold-Plated Jewellery Last Longer

  1. Avoid Contact with Moisture
    Remove your jewellery before bathing, swimming, or working out.
  2. Wipe Clean After Use
    Use a soft, dry cloth to remove sweat or oil and preserve shine.
  3. Store Separately
    Use pouches or soft compartments to avoid scratches or friction.
  4. Avoid Perfumes and Creams
    Apply skincare before wearing your jewellery, not after.
  5. Rotate Your Pieces
    Give each piece rest days to slow down plating wear.


Why Wisteria’s Gold-Plated Jewellery Lasts Longer

We go beyond standard plating. Every Wisteria piece is crafted using:

  • 18K IP & PVD coatings for high durability
  • Hypoallergenic stainless steel as the base metal
  • Tarnish-resistant technology for daily wear

It’s what makes our demi-fine jewellery last longer, feel more premium, and stay safe for your skin.

What If the Plating Eventually Fades?

Even the best-plated jewellery can show signs of wear over time. When that happens:

  • You can consider replating locally for a refresh
  • Or simply replace it affordably from our new-season collections

Our pricing ensures quality without compromise—so you never feel stuck between style and value.

Gold-plated jewellery doesn’t have to be fragile. With the right materials, plating methods, and care routine, it can stay beautiful for years.

At Wisteria Jewels, our demi-fine collection is made to shine longer—crafted with skin-safe metals, superior coating technology, and thoughtful design.

If you’re ready to invest in long-lasting, everyday jewellery, explore our collection of gold-plated pieces made to outlast trends and weather alike.

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